Taking Batteries into the New Year - 2013 Resolutions
This entry was posted on January 3, 2013.
We’ve made it through the Black Friday rush. The one that started on Thanksgiving, right after dinner’s dishes were washed and lasted clear into the next week. On average, people spent $423 each that single day!
Then, we successfully passed the end of the world. 12-21-12 didn’t have the same apocalyptic kick that the hype led us to believe. Maybe this is because the Mayans were completely wrong. After all, this isn’t the first time the calendar has ended and the world kept on turning. Remember when BC switched to AD? Or, perhaps, December 21st would have been a global celebration rather than destruction, since the ancient civilization traditionally celebrated the New Year on that day. I particularly like to believe a recent commercial in which the company Jell-O makes a sacrifice to appease the angry gods.
After that, came Christmas itself. The in-laws, gifts, and travel plans. Putting up strings and strings of lights and decorations just to take them back down. Thousands and thousands of people drove or flew beyond state boundaries through snow and rain for another ancient December tradition. Following three oddly placed days of work, was the next holiday: New Years. Since we use neither the BC calendar, nor those formerly used by the Mayans or any other ancient civilization who believed a new year should begin when the days start to get longer with the winter solstice, we do that between December 31st and January 1st.
With the new year comes the resolutions. Everyone expects to lose all the weight they lost throughout the holiday season, to be more healthy, more kind, or less forgetful. We too, at BIAF, have some plans that we hope to see implemented permanently throughout the year 2013. Here are just a few of them:
Look closely in the next few months to see what big changes come to BatteriesInAFlash.com. As much as it depends on us—and not the fate of advanced alien life forms, Mother Nature, electronic robots, or a massive solar flare that destroys the whole internet—we will be working hard to reinvent batteries and create a company worthy of the next generation’s calendar. See you soon.